All-in-one Sauna and Cold Plunge Booking Software
Infrared sauna sessions every hour. Contrast therapy by appointment. Recovery memberships that bill monthly. One platform that speaks your studio's language — not some gym's.
Fitness software can work for wellness — with the right customization
Sauna and cold plunge studios are wellness businesses, not fitness gyms. But most software was built for group fitness and doesn't let you change a single word. Your clients don't "register for a class" — they "reserve a session." Your staff aren't "instructors" — they're "guides" or "technicians." Forcing your studio into someone else's vocabulary is a small friction that adds up to a big brand mismatch.
Zipper is sauna and cold plunge booking software with a built-in Hotwords feature that lets you rename terminology across your entire reservation experience — from "class" to "session," from "instructor" to "guide," from "register" to "reserve." Your clients see language that fits your studio, not language borrowed from a spin class app. Everything else — session scheduling, memberships, automated communications, and a branded booking experience — works exactly the same.
Recurring wellness memberships, session packs, and custom pricing — all in one billing system.
- Sell monthly recovery memberships with a fixed number of sessions per month
- Offer session packs that auto-renew when clients use their last reservation
- Create intro offers for first-time visitors with a discounted first session
Automated client communications that build recovery routines — and fill your schedule.
Wellness clients who come once a month are nice. Wellness clients who build a recovery ritual and come twice a week are your business. Zipper's automations send the right message at the right time — turning one-time visitors into regulars without you manually following up with every single person.
- Post-session follow-ups that invite clients to book their next reservation
- Re-engagement campaigns for clients who haven't visited in 2+ weeks
- Intro offer sequences that convert first-timers to members
- Milestone rewards when clients hit session streaks
- Unified Inbox for email, SMS, and social DMs in one place
More revenue, fewer tool subscriptions, less tech stress.
Zipper is sauna and cold plunge booking software that replaces your reservation platform, email tool, website, and lead management with one system designed for how wellness studios actually run today.
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Branded website
Launch a beautiful, fully branded website built to convert visitors into bookings — or keep your existing site and drop in Zipper booking widgets to add scheduling, memberships, and checkout anywhere. Your call.
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Branded mobile app
Your clients book, manage, and check in through an app that shows your brand only. True white-label, end to end.
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Reporting you'll actually use
All your studio's data, in one place — yours to access, export, and ask questions of in plain English. No more sifting through canned reports that only tell you part of the story.
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Unified Inbox
Every message from every channel, in one place. Respond to inquiries faster, follow up smarter, win more clients.
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2-Way SMS & Email Marketing
Two-way texting with clients, multi-step automated journeys with best practices built in, and email campaigns — all included.
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Customizable terminology (Hotwords)
Rename "class" to "session," "instructor" to "guide," and "register" to "reserve" — across your entire booking experience. Your wellness studio deserves language that reflects what you actually do.
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Automation that handles the details
Automated waitlist management, cancellation and no-show fees, and custom client communications — confirmations, reminders, and waitlist alerts handled for you.
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Kiosk check-in
Streamlined check-in on the iPad at your front desk. Clients sign themselves in so your instructors can stay focused on class — not on managing the roster.
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How Zipper compares as sauna and cold plunge booking software
The features that matter for wellness studios that aren't traditional gyms.
| Feature | Zipper | Typical platform |
|---|---|---|
| Customizable terminology (Hotwords) | ✓ | Locked vocabulary |
| Session-based memberships | ✓ | Class-focused only |
| Intro offers with member exclusion | ✓ | Manual workaround |
| No marketplace competing for clients | ✓ | Often a marketplace |
| Month-to-month, no contracts | ✓ | 1–3 year contracts |
| Two-way SMS included | ✓ | Add-on or absent |
| Access to your data | ✓ | Locked in their dashboard |
We earn your business every month
No annual contracts, no setup fees, no surprise charges. Your subscription is month-to-month — we win your business with every renewal, not with fine print. Most studios save thousands a year by replacing four or five separate tools with Zipper.
For solo instructor studios with up to 100 members
- Class, appointment & event management
- Online booking & payments
- Branded booking app
- CRM & forms/waivers
- 1% platform fee on payments
- 1 staff account
- Basic email & SMS automation
For multi-instructor studios up to 300 members
- Everything in Starter, plus:
- 0% platform fee on payments
- Up to 10 staff accounts
- Advanced automation (1,000 SMS/mo)
- Substitution management
- Email & text support
For large studios or multiple locations
- Everything in Studio, plus:
- Unlimited staff accounts
- Up to 10,000 SMS/mo
- Premium support & onboarding
- API access (OpenAPI spec)
- Additional locations $129/mo each
Sauna and cold plunge studio owner FAQs
What is sauna and cold plunge booking software?
Can I set up timed reservations for sauna or cold plunge pods?
How do session memberships work for a wellness studio?
Can I offer guided contrast therapy sessions alongside self-directed sauna reservations?
I'm switching from another platform. How hard is the migration?
How does marketing automation help a sauna and cold plunge studio?
What does Zipper cost?
Can I use my existing website with Zipper?
See sauna and cold plunge booking software built for studios like yours.
30-minute demo. No pressure. We'll show you exactly how Zipper handles your session reservations, memberships, and client communications — with language that fits your brand.
Book a Demo