# Zipper > Zipper is all-in-one boutique fitness studio software — replacing your booking tool, email platform, website, and CRM with a single platform built for the way modern studios actually operate. ## Core Pages - [Zipper — Studio Management Software](https://www.joinzipper.com): All-in-one platform for fitness and wellness studios — scheduling, memberships, payments, email, website, CRM, and automations. - [Pricing](https://www.joinzipper.com/pricing): Simple per-location pricing with no per-member fees. Flat rate includes all features. - [About Zipper](https://www.joinzipper.com/about): Company background, mission, and the team behind Zipper. - [Features Overview](https://www.joinzipper.com/features): Full list of Zipper features for studio management. - [Request a Demo](https://www.joinzipper.com/request-a-demo): Book a live demo with the Zipper team. - [Migration](https://www.joinzipper.com/migration): How Zipper handles data migration from other platforms. - [Reviews](https://www.joinzipper.com/reviews): Customer reviews and testimonials from studio owners. - [FAQ](https://www.joinzipper.com/faq): Frequently asked questions about Zipper. - [Help Center](https://www.joinzipper.com/help-center): Support articles and tutorials for Zipper users. - [Affiliate Program](https://www.joinzipper.com/refer-a-friend-earn-zipper-affiliate-program): Refer studios to Zipper and earn rewards. ## Features - [Class Management](https://www.joinzipper.com/features/class-management): Create, schedule, and manage group fitness classes with capacity limits, waitlists, and registration controls. - [Appointments](https://www.joinzipper.com/features/appointments): Private and semi-private appointment booking for personal training, therapy, and 1-on-1 services. - [Client Booking App](https://www.joinzipper.com/features/client-booking-app): Branded mobile app for clients to book classes, manage memberships, and pay. - [Payments](https://www.joinzipper.com/features/payments): Integrated payment processing with Stripe — subscriptions, packages, drop-ins, and retail. - [CRM](https://www.joinzipper.com/features/crm): Customer relationship management — profiles, activity history, tags, notes, and lead tracking. - [Email Marketing](https://www.joinzipper.com/features/email-marketing): Send email campaigns and automations to segments of your client list. - [Automations](https://www.joinzipper.com/features/automations): Trigger email, SMS, and internal actions based on client behavior and studio events. - [Website Builder](https://www.joinzipper.com/features/website-builder): Built-in website builder with booking integration — no third-party site needed. - [Check-In](https://www.joinzipper.com/features/check-in): QR code and manual check-in for classes and appointments. - [Review Management](https://www.joinzipper.com/features/review-management): Automate review requests and manage your Google Business Profile reputation. - [Social Media Management](https://www.joinzipper.com/features/social-media-management): Schedule and publish posts to Instagram, Facebook, and LinkedIn from Zipper. - [Substitution Management](https://www.joinzipper.com/features/substitution-management): Handle instructor substitutions with automated notifications and approval workflows. - [AI Support Agent](https://www.joinzipper.com/features/ai-support-agent): AI-powered chat widget trained on your help content to answer client questions automatically. - [Video On Demand](https://www.joinzipper.com/features/vod): Sell and deliver on-demand video content to members. - [Gift Cards](https://www.joinzipper.com/features/gift-cards): Sell digital and physical gift cards redeemable against any Zipper product. ## Software Alternatives - [Mindbody Alternative](https://www.joinzipper.com/mindbody-alternative): How Zipper compares to Mindbody for fitness and wellness studio management. - [Glofox Alternative](https://www.joinzipper.com/glofox-alternative): How Zipper compares to Glofox for gym and studio software. - [Mariana Tek Alternative](https://www.joinzipper.com/mariana-tek-alternative): How Zipper compares to Mariana Tek for boutique fitness studios. - [Arketa Alternative](https://www.joinzipper.com/arketa-alternative-zipper): How Zipper compares to Arketa for studio management. - [Momence Alternative](https://www.joinzipper.com/momence-alternative): How Zipper compares to Momence for class-based businesses. - [Wellness Living Alternative](https://www.joinzipper.com/wellness-living-alternative): How Zipper compares to Wellness Living for studio software. ## By Business Type - [Yoga Studio Software](https://www.joinzipper.com/business-management-software/yoga-studio): Studio management software built for yoga studios — class scheduling, memberships, and automations. - [Pilates Studio Software](https://www.joinzipper.com/business-management-software/pilates-studios): All-in-one software for Pilates studios including reformer booking and client management. - [Gym Management Software](https://www.joinzipper.com/business-management-software/gym): Gym management platform with membership billing, class scheduling, and check-in. - [Fitness Studio Software](https://www.joinzipper.com/business-management-software/fitness-studio): Management software for boutique fitness studios of any format. - [Barre Studio Software](https://www.joinzipper.com/business-management-software/barre-studio): Class management and membership software for barre studios. - [Dance Studio Software](https://www.joinzipper.com/business-management-software/dance-studios): Scheduling, billing, and communication tools for dance studios. - [Martial Arts & BJJ Software](https://www.joinzipper.com/business-management-software/martial-arts-bjj): Studio management software for martial arts gyms and BJJ academies. - [Personal Training Software](https://www.joinzipper.com/business-management-software/personal-training): Appointment booking, client management, and billing for personal trainers. - [Sauna & Cold Plunge Studio Software](https://www.joinzipper.com/business-management-software/sauna-and-cold-plunge-studios): Booking and membership management for sauna and cold plunge studios. ## Blog - [June 2026 Feature Release](https://www.joinzipper.com/blog/june-2026-feature-release): See what's new with Zipper as of June 2026 — meet Zippy, your AI assistant, plus a Business Intelligence dashboard, automation templates, a visual email builder, two-way Google Calendar sync, and member self-service. - [10 Best Mindbody Alternatives for 2026 (And How to Pick the Right One)](https://www.joinzipper.com/blog/alternatives-to-mindbody): The 10 best Mindbody alternatives for 2026, compared: pricing, pros and cons, and the right fit for boutique fitness, wellness, and service businesses. - [What's New with Zipper: May 14th Product Update](https://www.joinzipper.com/blog/whats-new-with-zipper-may-14-product-update): Guest passes on memberships, multi-credit plans, book-ahead with credits, a unified comms inbox, video on demand, a refreshed UI, and faster appointment checkouts. - [5 Ways to Streamline Waivers and Contracts at Your Studio](https://www.joinzipper.com/blog/5-ways-to-streamline-waivers-and-contracts-at-your-studio): Paper waivers stuffed in filing cabinets. Contracts emailed back and forth. New clients filling out the same information three times before they can take their first class. - [6 Ways to Make Family Sign-ups Easier at Your Studio](https://www.joinzipper.com/blog/6-ways-to-make-family-signups-easier-at-your-studio): Family clients are the best kind of clients. A parent signs up for yoga. Their teenager joins martial arts. The whole family shows up for Saturday morning fitness. One household, three revenue stre... - [7 Netgym Alternatives for Managing Instructor Substitutions at Your Studio](https://www.joinzipper.com/blog/7-netgym-alternatives-for-managing-instructor-substitutions): Every studio owner knows the feeling. It's 6 AM, you're drinking your first coffee, and your phone buzzes. Your 7 AM yoga instructor is sick. Now you have 45 minutes to find a sub, notify clients, ... - [7 Tips for Running Hybrid Classes Without the Chaos](https://www.joinzipper.com/blog/7-tips-for-running-hybrid-classes-without-the-chaos): Hybrid classes seemed like a great idea. Reach clients who can't make it in person. Grow your audience beyond your neighborhood. Keep revenue flowing when people travel or work from home. - [9 Ways to Build an Automated Front Desk at Your Studio](https://www.joinzipper.com/blog/9-ways-to-build-an-automated-front-desk-at-your-studio): You didn't open a yoga studio to spend three hours a day answering the same questions, sending reminder texts, and chasing down late payments. But somewhere along the way, that's what happened. - [9 Ways to Fill More Class Spots Without Spending More on Ads (For Boutique Studios)](https://www.joinzipper.com/blog/9-ways-to-fill-more-class-spots-without-spending-more-on-ads): Meta description: Fill more class spots without ads using waitlists, reminders, SMS/email, reviews, and SEO - plus simple “how to” steps in Zipper to set it up fast. - [March 6th, 2026 Product Updates at Zipper](https://www.joinzipper.com/blog/march-6th-2026-product-updates-at-zipper): Improved customer app, multi-day events, AI schedule creation, sub management, in-app purchasing, kiosk, and more — what's new in Zipper this month. - [New Zipper Features (Jan 26, 2026)](https://www.joinzipper.com/blog/new-zipper-features-jan-26-2026): Improved gift card management, communities, lead management, forms UX, and Stripe terminal payments — all shipped in this Zipper release. - [New Features (1/18/26): Pass-through Processing Fees, Automations & Sales Funnels](https://www.joinzipper.com/blog/new-features-1-18-26-pass-through-processing-fees-automations-sales-funnels): New feature releases Jan 18, 2026, include improved automations and lead funnels, and easy processing fee pass-throughs. - [How to Book Duet Appointments: Semi-Private Scheduling for Pilates & Fitness Studios](https://www.joinzipper.com/blog/how-to-book-duet-appointments-semi-private-scheduling-for-pilates-fitness-studios): How Zipper handles duets, trios, and other semi-private appointments — self-service booking, shareable links, and revenue tracking that legacy platforms can't match. - [5 Learnings from The Pilates Journal Expo 2026](https://www.joinzipper.com/blog/5-learnings-from-the-pilates-journal-expo-2026): Five takeaways from The Pilates Journal Expo 2026 — hybrid revenue, unit economics, untapped ad channels, employee-first staffing, and niche specialization. - [Product Update: Improved family and guest booking management, virtual class support, instructor sub management](https://www.joinzipper.com/blog/product-update): Intro offers, virtual classes, instructor sub management, family & guest booking, scrolling carousel, and account credits — everything new in Zipper this release. - [6 Critical Factors to Consider When Choosing Studio Management Software](https://www.joinzipper.com/blog/6-critical-factors-to-consider-when-choosing-studio-management-software): Six things every fitness and wellness studio owner should evaluate before signing — contracts, booking, support, automations, payments, and vendor health. - [New Feature: AI-Powered Support Agent](https://www.joinzipper.com/blog/new-feature-ai-powered-support-agent): Answer questions and convert leads 24/7 with Zipper's AI-powered Website Support Agent. Try for free today. - [December Feature Release](https://www.joinzipper.com/blog/december-feature-release): See what's new with Zipper as of December 2025, including improved dashboards, accounts receivable, SMS marketing, and more. - [Why Google Reviews Are Critical for Your Fitness Studio's Success](https://www.joinzipper.com/blog/why-google-reviews-are-critical-for-your-fitness-studios-success): Own or operate a fitness or wellness business? If you're looking to rank higher on Google, you should prioritize more 5-star Google Reviews. Here's why: - [How to Switch from Mindbody in 24 Hours](https://www.joinzipper.com/blog/how-to-switch-from-mindbody-in-24-hours): Looking to move off Mindbody to a new platform? This guide shows how to migrate quickly and hassle-free — with less than 40 minutes of your time. - [How to Actually Fill Your Classes (Without Burning Out)](https://www.joinzipper.com/blog/how-to-actually-fill-your-classes-without-burning-out): Proven strategies fitness and wellness studios use to fill more class slots — schedule optimization, waitlists, reminders, off-peak incentives, and reducing no-shows. - [Feature Updates Sep 28](https://www.joinzipper.com/blog/feature-updates-sep-28): Here are some feature updates from our September release, including POS, improved reporting and more. - [Fitness Studio Waiver Template (Free Example + Lawyer Approved)](https://www.joinzipper.com/blog/fitness-studio-waiver-template-free-example-lawyer-approved): Use our free, lawyer reviewed and approved studio waiver for yoga, Pilates, and any other fitness or wellness business. - [Free Sports Business Waiver Template: Liability Protection for Athletic Programs & Facilities](https://www.joinzipper.com/blog/free-sports-business-waiver-template-liability-protection-for-athletic-programs-facilities): If you own or operate a sports facility, get a free waiver template to protect your business. - [Gym Waiver Template (Free Example + Lawyer Approved)](https://www.joinzipper.com/blog/gym-waiver-template-free-example-lawyer-approved): Get a free gym liability waiver that's been approved by our legal team. Protect your gym from potential legal fees with this attorney-reviewed template. - [10 Best Mindbody Alternatives for Studios & Gyms](https://www.joinzipper.com/blog/10-mindbody-alternatives): The best Mindbody alternatives for studios and gyms in 2026 — features, pricing, and the right fit for boutique fitness, Pilates, yoga, and gym owners. - [Zipper vs. 97Display (97Display Alternative)](https://www.joinzipper.com/blog/zipper-vs-97display-97display-alternative): This article outlines an alternative to 97Display for website and marketing for martial arts and fitness businesses. - [Zipper vs. MarketMuscles (MarketMuscles Alternative)](https://www.joinzipper.com/blog/zipper-vs-marketmuscles-marketmuscles-alternative): Compare Zipper and MarketMuscles for fitness and martial arts marketing. See platform, SEO, lead gen, and pricing differences before you switch. - [The 23 Best Gym Website Designs in 2024 (Updated for 2025)](https://www.joinzipper.com/blog/the-24-best-gym-website-designs-in-2024): 23 standout gym website designs to inspire your next redesign — premium branding, video, social proof, mobile-first layouts, FAQs, and SEO patterns that convert. - [Dance Studio Ideas Design: The Ultimate Guide to Creating Your Dream Space](https://www.joinzipper.com/blog/dance-studio-ideas-design-the-ultimate-guide-to-creating-your-dream-space): Explore essential dance studio design ideas — proper sprung flooring, smart layouts, branding, lighting, and budget-friendly tips to inspire dancers. - [Episode 8: Turning a 5-Year Plan Into 5-Month Success](https://www.joinzipper.com/blog/episode-8-turning-a-5-year-plan-into-5-month-success): Discover how Dr. Trevor Anderson built a 24,000 sq ft wellness empire from scratch. Learn key strategies for healthcare entrepreneurship, community engagement, and business growth in this insightful interview. - [Owning a Gym: Expectations vs. Reality](https://www.joinzipper.com/blog/owning-a-gym-expectations-vs-reality): Understand the realities of gym ownership — competition, long hours, marketing, equipment costs, and staff management — with actionable tips from industry experts. - [Pumping Iron and Profits: Your Comprehensive Guide to Starting a Gym](https://www.joinzipper.com/blog/pumping-iron-and-profits-your-comprehensive-guide-to-starting-a-gym): From business plan and financing to location, equipment, staffing, and digital marketing — the complete step-by-step guide to opening a profitable gym. - [Zipper and UESCA Partnership](https://www.joinzipper.com/blog/zipper-and-uesca-partnership): Zipper and United Endurance Sports Coaching Academy partner to help more endurance coaches succeed with software, marketing tools, and exclusive certification benefits. - [Zipper Podcast Episode 9: How Client Connections Grew a Business](https://www.joinzipper.com/blog/zipper-podcast-episode-9-how-client-connections-grew-a-business): Cara Schroter, founder of CS Fit Pilates, shares how community-focused practices grew her into three Pilates studios across northern New Jersey. - [10 Effective Marketing Strategies for Yoga Studios](https://www.joinzipper.com/blog/10-effective-marketing-strategies-for-yoga-studios): Discover ten proven marketing strategies for yoga studios — from defining your unique value proposition to email marketing and community events. - [How Much Does it Cost to Start a Gym?](https://www.joinzipper.com/blog/how-much-does-it-cost-to-start-a-gym): A complete breakdown of gym startup costs in 2024 — lease, equipment, permits, build-out, marketing, staffing, and ongoing operating expenses for small, medium, and large facilities. - [Podcast Episode 7: Leadership, Branding, and Certifications for Gym Owners](https://www.joinzipper.com/blog/podcast-episode-7-leadership-branding-and-certifications-for-gym-owners): Brian Oberther, Co-founder of Infinity Athletics in Ithaca, NY, shares his story to starting his multi-location gym business, his take on leadership, and the best certifications for gym owners. - [Protect your Coaching Business with an Athlete Waiver [Plus a Free Draft Template]](https://www.joinzipper.com/blog/protect-your-coaching-business-with-an-athlete-waiver-plus-a-free-draft-template): Why every private sports coach needs an athlete waiver — and a free customizable template you can adapt for your training business. - [Protecting Your Coaching Business: A Guide to Business Insurance](https://www.joinzipper.com/blog/protecting-your-coaching-business-a-guide-to-business-insurance): Why coaching businesses need insurance — a guide to liability, property, cyber, and workers' comp coverage that keeps your practice protected. - [The Ultimate Guide to Martial Arts Marketing: 15 Ideas to Attract More Students](https://www.joinzipper.com/blog/the-ultimate-guide-to-martial-arts-marketing-15-ideas-to-attract-more-students): Grow your martial arts school with proven marketing ideas — online presence, social media, trial classes, events, partnerships, content, referrals, and more. - [Top 10 Lead Generation Ideas for Gyms](https://www.joinzipper.com/blog/top-10-lead-generation-ideas-for-gyms): Ten proven lead generation ideas for gyms — from free trials and referral programs to local SEO, fitness challenges, partnerships, and content marketing. - [Zipper Podcast Episode 2: Altitude Endurance Coaching: Tips for Success in Ultra Running Coaching](https://www.joinzipper.com/blog/zipper-podcast-episode-2-altitude-endurance-coaching-tips-for-success-in-ultra-running-coaching): Brian Passenti, Owner at Altitude Endurance Coaching, specializing in ultra marathon coaching, shares his story and tips starting a run coaching business. - [Zipper Podcast Episode 4: The Importance of Failure and Community ft. Co-Founder of The Track Club, Evan Schwartz](https://www.joinzipper.com/blog/zipper-podcast-episode-4-the-importance-of-failure-and-community-ft-co-founder-of-the-track-club-evan-schwartz): Evan Schwartz, co-founder of The Track Club and Professional Running Coach, shares his story to becoming a full-time running coach and lessons learned. - [Zipper Podcast Episode 5: Learnings from My Gym's 1-Year Anniversary](https://www.joinzipper.com/blog/zipper-podcast-episode-5-learnings-from-my-gyms-1-year-anniversary): Nick Countryman, Owner of Joint Flow, shares his story of becoming a fitness entrepreneur and lessons learned from his first year. - [Zipper Podcast Episode 6: Lessons from 30 Years as a Fitness Entrepreneur](https://www.joinzipper.com/blog/zipper-podcast-episode-6-lessons-from-30-years-as-a-fitness-entrepreneur): Jason Busch, owner of Body Balance Strength and Wellness in Boulder, CO, shares 30 years of fitness entrepreneurship lessons on partnerships, cash flow, and community. - [Zipper Product Update — 6/12/24](https://www.joinzipper.com/blog/zipper-product-update---6-12-24): June 2024 Zipper release: Website Builder 2.0, customizable login, lead management, lead journeys, automations, media library, and admin tools. ## Case Studies - [Corner Boxing Switches to Zipper After 15 Years on Mindbody](https://www.joinzipper.com/case-study/corner-boxing-switches-after-15-years-on-mindbody): How a nonprofit Boulder boxing gym — home to national champions, neighborhood kids, and an 87-year-old regular — traded years of Mindbody friction for Zipper. - [NeoFit Performance Migrates from Momence to Zipper's All-in-One Platform](https://www.joinzipper.com/case-study/neofit-performance-migrates-from-momence-to-zippers-all-in-one-platform): How a D'Iberville, MS sports-performance facility replaced a disconnected booking tool with one system for booking, payments, and marketing — and got 10+ hours a month back. - [One Gym, Two Owners, Too Many Logins: How RockFit Simplified on Zipper](https://www.joinzipper.com/case-study/rockfit): A 24/7 fitness center and trail-run coaching studio in Rockford, Michigan traded a two-platform patchwork for one system — and cut software costs 20% in the process. - [The CS Fit Pilates Grew to 3 Studio Locations with Zipper](https://www.joinzipper.com/case-study/the-cs-fit-pilates): A high-touch Pilates studio that caps every class at six clients now runs three New Jersey locations on a single platform — and has the lead flow, retention, and reclaimed hours to show for it. - [The Lab BJJ Sees 4,967% ROI with Zipper](https://www.joinzipper.com/case-study/the-lab-bjj): How a Dedham, MA martial arts academy built an automated pipeline that turned 50+ leads into 38 recurring members — a 4,967% ROI — in three months. - [Third Space & Co. Is Reinventing Sauna Culture](https://www.joinzipper.com/case-study/third-space-co-sauna-social-club): How a Boulder recovery studio built a fast-growing community around connection — and finally found a management platform that could keep up. ## Optional - [Help Center Sitemap](https://www.joinzipper.com/sitemap-help-center.xml): Full list of 140+ help center articles - [Help Center](https://www.joinzipper.com/help-center): Browse all support articles